Job Description

Were a passionate team on a mission to make a real difference through purpose-driven brands like iHeartDogs, iHeartCats, Cannanine, Hero Co., and STR?. Every email we send helps fund meals, rescue missions, and life-changing support for animals and veterans in need. Now, were looking to bring on a creative, driven, and results-oriented Email Marketing Specialist to help us scale our impact and keep our audience engaged and inspired.

Who You Are:

• You're a creative marketer with a passion for storytelling, audience engagement, and strategic email campaigns. You understand what makes a customer clickand better yet, convert. You love testing, tweaking, and learning. Youre not afraid to dive in, ask questions, and take initiative even when direction is minimal.
• You have strong copywriting skills and know how to write with clarity, heart, and purpose.
• Youre highly data-driven, comfortable pulling reports, analyzing performance, and using insights to make smart, informed decisions.
• You thrive in fast-paced environments and are always looking for the next big idea to surprise and delight.
• You have an eye for good design and layouteven if you're not a designer, you know what visually resonates with your audience.

What You'll Do:

• Build, optimize, and execute email campaigns and automated flows in Klaviyo (Sendlane experience a plus).
• Strategize and implement audience segmentation and personalization tactics to drive engagement and conversions.
• Collaborate with the design team and create email layouts using eye-catching visuals and on-brand creative.
• Write compelling, conversion-focused copy that aligns with each brands tone and mission.
• Analyze campaign performance and continuously optimize based on data.
• Collaborate with cross-functional teams (mostly design) to support product launches, promotions, and brand initiatives.
• Stay current with email marketing best practices, trends, and compliance regulations.

What You Bring:

• 2+ years of hands-on experience in email marketing, preferably in e-commerce or DTC brands.
• Proven experience with Klaviyo (Sendlane knowledge is a bonus).
• Strong understanding of segmentation, journey flows, and A/B testing.
• Sharp design sense and familiarity with layout tools (Figma, Canva, etc.) is a plus.
• Solid copywriting skills from subject lines to CTAs, you know how to write with purpose (Extremely Important).
• Self-starter mentality you can take a rough idea and turn it into a high-performing campaign.
• Comfortable working independently and communicating proactively in a remote setting.

Bonus Points If You:

• Have experience with SMS campaigns.
• You are familiar with Shopify or e-commerce integrations.
• Have a love for animals or a passion for mission-driven work.

Compensation: $1000/mo

Work Hours: 9 am - 5 pm Pacific Standard Time (Los Angeles)

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